What does the 55+ crowd have in common with Gen Z?
They’re both burnt out on technology.
Tapping into this cultural tension, we launched Consumer Cellular’s new flip phone with an OOH and influencer campaign that tackled tech addiction head on.
Bye bye social media. Hi hi, social life.
“Consumer Cellular is calling Gen Z and Boomers with its new flip phone.”
“Consumer Cellular spoofs Apple’s ‘Shot on iPhone’.”