To connect with college football fans, we brought back Coach Gundy’s iconic “I’m a man, I’m 40” press conference. But this time he’s mad at overpriced phone plans – not sports reporters.
Part cultural parody, part generational rallying cry, Coach Gundy’s “I’m 40” moment was the perfect platform for Consumer Cellular to show 50+ sports fans why they’re the smart alternative to Big Wireless.
Gen X ate it up. The work went viral on social, garnering over a million views in a day.
Gen X ate it up. The work went viral on social, garnering over a million views in a day.
“Hilarious.”
